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I’m an experienced Digital Marketing Manager with nearly a decade of experience working in advertising and marketing for various fields from luxury home decor to digital healthcare products. My strength as a marketer comes from my habit of curiosity. I believe the first step in marketing a business or product is learning the ideal customer as well as gaining a deep understanding the competitive landscape. As someone who has worked in the field for so long, I believe it’s important to maintain hands on keyboard experience to remain knowledgeable about the everychanging digital landscape.
I have demonstrated success in driving user acquisition and revenue growth through the development and execution of effective mobile advertising, email and social media marketing and traditional online advertising. I am skilled in campaign optimization, A/B testing, and data analysis. I also have years of proven leadership experience working and collaborating with cross functional teams.